Confiant is a cybersecurity company that focuses on providing ad security and quality assurance services to digital publishers, programmatic platforms, and advertisers. Its aim is to help prevent malicious or fraudulent ads from being displayed, which can harm the user's device or personal data, while ensuring that ad placements are optimised for performance. Confiant uses advanced technology to detect and block malicious ads in real-time, protecting the publisher's reputation and revenue streams. They also provide a suite of tools to help ad operations teams monitor for any potential threats and improve overall ad quality. By working closely with trusted partners and industry organisations, Confiant aims to create a safer and more transparent digital advertising ecosystem for all stakeholders.
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How to use Confiant
Confiant is an ad security and ad quality assurance tool for digital publishers, programmatic platforms, and advertisers. The following are the steps to use Confiant:
- Sign up for a Confiant account on their website and log in.
- Integrate Confiant with your ad tech stack by following the instructions provided in their documentation.
- Use Confiant's ad quality and security tools to monitor your ad campaigns and detect any malicious activity or ad quality issues in real-time.
- Take action on any detected issues using Confiant's solutions and recommendations.
Confiant offers various features such as pre-bid targeting, post-bid blocking, reporting, and analytics to help you maintain a secure and high-quality ad environment. By using Confiant, you can proactively protect your ad inventory and ensure that your ads are delivered to users in a safe and trustworthy manner.